At Pops, your privacy isn't just a policy—it's a promise. We believe your health information should stay private and secure, and we've built our entire platform around that principle.

1. Our Privacy Philosophy

Unlike many health services, we:

• Never sell your data to insurance companies or third parties

• Don't accept commissions that could compromise our recommendations

• Put your interests first in every decision about your information

• Exceed legal requirements for data protection

2. Information We Collect

Information You Give Us:

• Basic demographics (age, location, household size)

• Health preferences and needs (not detailed medical history)

• Financial considerations for plan selection

• Communication preferences

• Voice recordings from our AI interactions

Information We Collect Automatically:

• Device and browser information

• Usage patterns on our platform

• IP address and general location

• Performance and error data

Information We Don't Collect:

• Detailed medical records or diagnoses

• Social Security Numbers (except as required for enrollment)

• Credit card information (stored securely by payment processors)

• More data than necessary for our service

3. How We Use Your Information

To Provide Our Service:

• Generate personalized health plan recommendations

• Connect you with relevant community discussions

• Provide ongoing support and guidance

• Process payments and manage your account

To Improve Our Service:

• Analyze usage patterns to enhance features

• Train our AI to provide better guidance

• Identify and fix technical issues

• Develop new helpful features

To Communicate With You:

• Send service updates and support

• Share relevant health insurance news

• Respond to your questions

• Provide account notifications

4. Information Sharing

We Never Share Your Information For:

• Marketing purposes

• Insurance company lead generation

• Third-party advertising

• Data broker activities

We Only Share Information When:

• You explicitly consent

• Required by law or legal process

• Necessary to prevent fraud or security threats

• With service providers who help us operate (under strict privacy agreements)

Community Features:

• You control what you share in community discussions

• We remove identifying information from shared stories

• Participation is entirely optional

5. Data Security

We protect your information with:

• Encryption: All data encrypted in transit and at rest

• Access Controls: Strict limits on who can access your data

• Regular Audits: Continuous monitoring for security threats

• Secure Infrastructure: Enterprise-grade security measures

• Staff Training: All team members trained on privacy protection

6. Your Privacy Rights

You Have the Right To:

• Access your personal information

• Correct inaccurate data

• Delete your account and data

• Export your data

• Opt out of non-essential communications

• Withdraw consent for data processing

To Exercise Your Rights:

• Use your account settings for most changes

• Email privacy@pops.com for assistance

• We'll respond within 30 days

7. Data Retention

We keep your information only as long as:

• You maintain an active account

• Required for ongoing service delivery

• Necessary for legal compliance

• You haven't requested deletion

When you delete your account, we:

• Remove personal identifiers immediately

• Retain aggregated, non-identifiable data for service improvement

• Permanently delete all data within 90 days

8. Children's Privacy

Pops is not intended for users under 18. We don't knowingly collect information from children. If we discover we have collected such information, we'll delete it immediately.

9. State-Specific Rights

California Residents (CCPA/CPRA):

• Right to know what personal information we collect

• Right to delete personal information

• Right to opt-out of sale (though we don't sell data)

• Right to non-discrimination for exercising these rights

Other State Laws: We comply with all applicable state privacy laws, including recent health data protection laws.

10. International Users

If you're outside the United States:

• Your data may be transferred to and processed in the US

• We provide the same privacy protections regardless of location

• You have the same rights as US users

11. Policy Updates

When we update this policy:

• We'll email you about material changes

• Changes take effect 30 days after notification

• Continued use indicates acceptance

• You can always delete your account if you disagree

12. Contact Us

Privacy Questions or Concerns:

• Email: privacy@pops.com

• Mail: [Privacy Officer Address]

• Response time: Within 5 business days

Data Requests:

• Use the form at: [website]/privacy-request

• Or email: privacy@pops.com

• Include your account email for verification

Our Commitment to You

At Pops, we believe that choosing health insurance should feel like getting advice from a trusted family member—someone who has your best interests at heart and respects your privacy completely. These policies reflect our commitment to treating you like family, not like a product to be sold.